In this session from the 2014 NSCA Personal Trainers Conference, Barton Bishop explains how to utilize the body’s natural way of learning movement. This will help athletes become more efficient at movement for improvements in exercise and athletic performance, and help in preventing future injuries.
If you are struggling to generate sales via social media, it might be time to look at email marketing for the best bang for your buck. In this session from the NSCA’s 2016 Personal Trainers Conference, Sol Orwell explains the differences between social media and email for marketing purposes, how email marketing works to build up buy-in and trust, and how to collect email addresses from your existing audience.
Personal trainersOrganization and AdministrationProfessional Development
In this video from the NSCA's 2013 Personal Trainer Conference, Chad Waterbury discusses how to maximize motor unit recruitment. Chad discusses three ways to recruit more motor units - lift heavy, accelerate sub-maximal loads, and train with high-tension movements.
This video from the NSCA 2017 Personal Trainers Conference features Morey Kolber discussing how to recognize clients with at-risk signs and symptoms who require a medical referral for their low back, and what exercise programming is needed for specific lower back injuries and impairments post rehabilitation.
Personal trainersTSAC FacilitatorsCoachesExercise ScienceProgram designBasic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease
Identify common misconceptions related to shoulder function and learn about the process of improving shoulder mobility, stability, and strength. In this session from the NSCA’s 2017 Personal Trainers Conference, Lee Burton, PhD, provides easy-to-prescribe screens and exercise progressions to improve and maintain shoulder function.
Developing a truly successful program involves several layers that the personal trainer must address with time, competence, and critical thinking. A thorough and complete initial consultation can ensure that the personal trainer has all the data that they need to design a program that is time-efficient and successful.
Personal trainersProgram designOrganization and AdministrationClient Consultation|Assessment
Contrary to popular belief, you do not need to “pump iron” to build muscle. In this session from the NSCA’s 2015 Personal Trainers Conference, Nick Tumminello explains that to build muscle you need to create a training stimulus that elicits the three mechanisms for muscle growth. In other words, building muscle is not about the specific exercises you do, it is about the specific stimulus you create.
Personal trainersExercise ScienceExercise TechniqueProgram design
One of the universal challenges in running a small fitness business is finding new ways to generate traffic. In this session from the 2015 NSCA Personal Trainers Conference, Josh Leve reviews the results of a survey of thousands of owners, fitness professionals, and coaches to identify best business practices. There is no better strategy to grow a business than leveraging the combined experiences of others.
Personal trainersOrganization and AdministrationProfessional Development