There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.
Personal trainersOrganization and AdministrationProfessional Development
This article explains how training age, training frequency, limb length, height, and relative strength relate to concentric barbell velocities at varying loads.
Personal trainersTSAC FacilitatorsCoachesProgram design
In this video from the NSCA's Personal Trainers' Conference 2013, Alan Aragon, MS, discusses the Paleo diet and provides his perspective on the validity of its nutritional claims.
This article summarizes several sessions at the American College of Sports Medicine (ACSM) 62nd Annual Meeting, held in San Diego, CA, May 27–30, 2015 that examined various aspects of tactical performance.