Athletes are highly vulnerable to pervasive supplement marketing and are largely unaware of how real, whole–food solutions stack up to some of the most popular supplements on the market. In this session from the NSCA’s 2016 Coaches Conference, sports dietitian Lara Gray presents a variety of nutrient profile comparisons between top–selling sports supplements and whole–food options that can alternatively provide sustainable, cost–effective solutions to common training goals.
In this lecture from the NSCA's 2014 Coaches Conference, Mike Robertson talks about corrective exercise and its application. Invoking Gray Cook, Mike defines corrective exercise as "a holistic approach where an assessment is used to determine specific weaknesses and/or limitations of the athlete" - be it aerobic, strength, or agility.
Studio owners or aspiring owners can leverage current or emerging trends to grow (or start) their business, and better understand the fitness landscape to gain a competitive advantage.
For anyone who is considering starting their own fitness business, there are a few questions that should be considered. For example, why is the studio market booming? Is it the right time for you to make the leap? To answer these questions, there are several considerations that might help in this decision-making process.
According to a recent study, the hip hinge kettlebell swing produced the greatest amount of hamstring surface electromyography of the three styles of kettlebell swings that were assessed. These findings have implications for the application of kettlebell swing exercises in strength and conditioning, injury prevention, and rehabilitation programs.