Joe Kenn, MA, CSCS,*D, RSCC, spoke at the NSCA's 2012 National Conference on using movement screen to identify weakness in athletes.

Sled exercises provide a training stimulus that closely mimics real-world physical demands of sports. This article provides examples of how to implement sled training into a program.

Correctional officers can achieve heart rates that are indicative of maximal effort exercise during a simulated confrontation with a noncompliant inmate. Given the nature of the position, agencies should attempt to hire individuals that have the potential to be able to work in these situations and training instructors should ensure they are physically developed so they can function and make correct decisions when providing maximal effort under stress.

Incorporating land-based strength and conditioning into a training regimen can give a swimmer a competitive edge. As with every sport, there are sport-specific exercises the athlete should perform in order to mimic the specific sport movement they are trying to improve.

If you are struggling to generate sales via social media, it might be time to look at email marketing for the best bang for your buck. In this session from the NSCA’s 2016 Personal Trainers Conference, Sol Orwell explains the differences between social media and email for marketing purposes, how email marketing works to build up buy-in and trust, and how to collect email addresses from your existing audience.

Lance Walker, Global Director of Performance at Michael Johnson Performance (MJP), talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about being unselfish in your work, developing your people skills in order to be a better coach, and mapping out your professional path.

Former President of the NSCA Greg Haff talks about how views on periodization have changed, and the importance of periodization for coaches and athletes to see consistent performance, in this 2018 National Conference video.

A constant long-term mindset of system improvement, although often time consuming at first, will pay big dividends in the long run. All of this is done with the intent of spending more time on what truly matters: making money by helping people and changing lives.

Personal training clients may need to make both exercise and nutrition changes to achieve their goals. Combining the nutritional knowledge of registered dietitians and training aspects of personal trainers may be of benefit to clients.

Periodization of training is based on the principle that different loads (e.g., light, moderate, or heavy) or power requirements recruit different types and numbers of motor units. Recruitment order is important from a practical standpoint for several reasons.