This article presents advice on how personal trainers can step up their digital footprint and be successful in unprecedented times.

This excerpt from NSCA’s Essentials of Sport Science briefly explains the force-velocity-power profile and how it can give strength and conditioning coaches a more holistic view of athletes.

Flexibility training is important because of the role that flexibility plays in improving movement performance and reducing the opportunity for injury. Learn more about the role of flexibility training in this exclusive excerpt from the book NSCA's Essentials of Personal Training, Second Edition, published by Human Kinetics.

The variables of an NBA season constantly change, which requires strength and conditioning coaches to adjust accordingly. The success of a program is often influenced by the coach’s ability to combine strength and conditioning principles with common sense and the ability to adjust to the schedule.

Get a close-up look at shoulder and arm anatomy from a perspective rarely seen by those outside the medical field. Delve into the world of joint structure, muscles, tendons, and ligaments. Watch hands-on demonstrations that apply anatomical insight to mobility and functional training, and use this knowledge and takeaways to enhance your next client session.

Law enforcement and correctional officers have the potential to be in a physically demanding situation at any time. This article is an overview of a conditioning program that can be used in physical training for recruits in the academy.

Bone tissue is “alive” and is a dynamic tissue that can respond to resistance training. In addition to the obvious effects of resistance training on muscle mass and strength, resistance training may lead to decreased risk for osteoporosis, fractures, and falls in later life.

Deena Kilpatrick, Joe Jones, and Jill Mills team up in this session from the 2019 NSCA Tactical Annual Training to discuss the various components of a comprehensive injury prevention program within a fire department. They also provide strategies to create and implement a comprehensive injury prevention program to better serve a multi-faceted approach for fire and rescue personnel.

Athletes are highly vulnerable to pervasive supplement marketing and are largely unaware of how real, whole–food solutions stack up to some of the most popular supplements on the market. In this session from the NSCA’s 2016 Coaches Conference, sports dietitian Lara Gray presents a variety of nutrient profile comparisons between top–selling sports supplements and whole–food options that can alternatively provide sustainable, cost–effective solutions to common training goals.

If you are struggling to generate sales via social media, it might be time to look at email marketing for the best bang for your buck. In this session from the NSCA’s 2016 Personal Trainers Conference, Sol Orwell explains the differences between social media and email for marketing purposes, how email marketing works to build up buy-in and trust, and how to collect email addresses from your existing audience.