By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.
Starting into the personal training business is a very exciting endeavor full of great potential, possibilities for success, and endless opportunities to help others. However, many of the “common practices” found in today’s personal training industry are not the most effective tactics to implement.
Personal trainersOrganization and AdministrationProfessional Development
Mick Stierli, a Sargent with the New South Wales Police Force and the creator of both the Physical Training Instructors program and the New South Wales Police RECON program in Australia, discusses his holistic approach to providing care and training to police officers over the course of their career from hire to retire at the 2018 NSCA Tactical Annual Training.