If you are struggling to generate sales via social media, it might be time to look at email marketing for the best bang for your buck. In this session from the NSCA’s 2016 Personal Trainers Conference, Sol Orwell explains the differences between social media and email for marketing purposes, how email marketing works to build up buy-in and trust, and how to collect email addresses from your existing audience.
Personal trainersOrganization and AdministrationProfessional Development
From the 2019 Tactical Annual Training, Matt Thompson, explains the principles that have helped guide his program design process and how coaches can utilize similar principles to help filter systems and methods to create a more effective training program.
TSAC FacilitatorsProgram designProfessional Development
This session from the NSCA’s 2015 TSAC Annual Training provide examples of how different agencies (i.e., fire, military, and police) have implemented legally defensible fitness tests. Previous experiences will be shared as well as general recommendations on how to implement a scientifically-based testing battery.
TSAC FacilitatorsProgram designTesting and EvaluationClient Consultation|AssessmentLegal Issues
Jonathan Goodman—the creator of the largest collaborative blog for personal trainers—explains why online personal training is so popular today, and how to use online training to grow your business and generate more freedom as a personal trainer. Originally seen as a session at the NSCA 2015 Personal Trainers Conference.
Personal trainersCoachesOrganization and AdministrationProfessional Development
Velocity-based training (VBT) has been generating a lot of buzz lately. In this session from the NSCA’s 2017 TSAC Annual Training, Dr. Bryan Mann explains how and why VBT works, how different devices work, and how to account for them in training.
In this session from the 2018 Personal Trainers Conference, Douglas Sheppard, Owner of J & D Fitness Personal Training Studio, discusses how hiring quality staff is one of the biggest challenges in strength and conditioning. He also discusses how he discovered where to find a good coach and how to effectively develop them.
Personal trainersOrganization and AdministrationProfessional Development