If you are struggling to generate sales via social media, it might be time to look at email marketing for the best bang for your buck. In this session from the NSCA’s 2016 Personal Trainers Conference, Sol Orwell explains the differences between social media and email for marketing purposes, how email marketing works to build up buy-in and trust, and how to collect email addresses from your existing audience.
Personal trainersOrganization and AdministrationProfessional Development
Identify methods of prioritization and individualization within the training week plans to make training specific for individual athletes within the team setting. In this session from the NSCA’s 2016 National Conference, Ashley Jones explains how to design effective week plans for each of three major phases of a training year, and describes the format and content of key training areas of speed, strength, and fitness within each training phase.
March 13, 2024by Robert Lockie, PhD, TSAC-F,*D, Tomas Ruvalcaba, MS, CSCS,*D, TSAC-F,*D, Annalise Maldonado, Elizabeth Leal-Alfaro, MS, and Jay Dawes, PhD, CSCS,*D, NSCA-CPT, TSAC-F,*D, FNSCA
This article aims to bring awareness to the importance of sleep and recovery for first responders, as well as providing strategies to optimize sleep specific to their occupational demands.
Personal training clients may need to make both exercise and nutrition changes to achieve their goals. Combining the nutritional knowledge of registered dietitians and training aspects of personal trainers may be of benefit to clients.
From the virtual 2021 NSCA Coaches Conference, Dan Jahn, Owner of Maximum Sports Conditioning, discusses important language, tools, and strategies for coaches to become more culturally competent. He shares a variety of perspectives and influences on weight room and team culture, and how to appropriately respond in certain scenarios around race.
There are numerous complexities involved in teaching the Olympic-style lifts. This article explains one way to teach the power clean progression and some coaching cues that can be used to teach sport or tactical athletes in a group setting.