David Crump describes strategies on client retention and how to make memorable experiences for your client as a personal trainer.

Studies support the use of kettlebells for improving power, although evidence for using them to improve strength and aerobic fitness is still equivocal. Studies investigating the biomechanical properties of kettlebell training have been fruitful, and it may be useful for developing sprint running performance and for injury prevention.

This infographic discusses how testing for the change of direction deficit may be a more specific measure of change of direction ability in athletes.

Preventing injury, such as patellar tendinopathy, for athletes can be done through using various volumes, loads, contractions, and equipment in the off-season. The following info-graphic shows exercises and techniques to help with patellar tendinopathy.

Learn about programming tactics you can use for your strength/power athletes who are preparing for the 2018 Olympic Games. Brad DeWeese, coach for several Team USA athletes, shares his first-hand experience preparing athletes for the Olympic Games in this session from the NSCA’s 2018 Coaches Conference.

In this session from the 2015 NSCA Personal Trainers Conference, dietitian Dawn Weatherwax discusses how knowing a client’s body composition can help in setting nutrition and training guidelines. Weatherwax reviews nutrient timing; eating the right mix of carbs, fats, and proteins at the right times; and other important facts that may impact a client’s outcomes.

Read a step-by-step description of how to perform the two-arm kettlebell swing, in this exclusive excerpt from the book Exercise Technique Manual for Resistance Training-3rd Edition With Online Video, published by Human Kinetics.

Nutrition and Supplementation

Paul Comfort, program leader for the Master’s degree in Strength and Conditioning at the University of Salford, talks to the NSCA Coaching Program Manager, Eric McMahon, about his desire to continuously learn through practical application and research in the field. Topics under discussion include creating the post graduate program for the University of Salford, being a founding member of the United Kingdom Strength and Conditioning Association (UKSCA), and the complexities of technology in the weight room. Find Paul on Twitter: @PaulComfort1975 or Instagram: @PaulComfort1975 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs