If you are struggling to generate sales via social media, it might be time to look at email marketing for the best bang for your buck. In this session from the NSCA’s 2016 Personal Trainers Conference, Sol Orwell explains the differences between social media and email for marketing purposes, how email marketing works to build up buy-in and trust, and how to collect email addresses from your existing audience.
Personal trainersOrganization and AdministrationProfessional Development
This article seeks to provide personal trainers with eight brief modifications that clients can benefit from if they suffer from both acute and chronic lower back pain (LBP).
Personal training clients may need to make both exercise and nutrition changes to achieve their goals. Combining the nutritional knowledge of registered dietitians and training aspects of personal trainers may be of benefit to clients.
This article will provide some conditions and standards with specific tools personal trainers may consider using in their initial interview with potential clients.
Personal trainersClient Consultation|AssessmentProfessional Development
All stressors affect training, Dr. Bryan Mann says in this lecture from Coaches Conference 2015. No matter the source of the stress - strength training, conditioning, classes, relationship or family - stress is systemic within the body. As a result, it is critical to monitor the stress load on your athletes to ensure maximal results, and it's easy to do - all you need is a pencil and paper.
Coach Joe Kenn, MA, CSCS,*D, RSCC spoke at the NSCA's 2012 National Conference about how to choose the correct exercises and develop a comprehensive daily plan.
Confused about which diet is best? Alan Aragon examines the evidence behind the claims made by each of the main diet perspectives in this session from the 2015 NSCA Personal Trainers Conference. The questions answered include: “which diet is best for weight loss?” and “which diet is best for promoting health and preventing cardiovascular disease?” Individual goals and circumstances will be discussed as well as practical applications.
This article from TSAC Report 76, shares information on the sensory feedback system and its impact on how effectively the body combats gravity. Visit NSCA online to learn about neuroscience and exercise research.
TSAC FacilitatorsExercise ScienceExercise TechniqueProgram designTesting and EvaluationClient Consultation|AssessmentBasic Pathophysiology and Science of Health Status or Condition, Disorder, or DiseaseProfessional Development