To build a successful business and reputation, personal trainers must do more than get their clients physical results; they must also create a positive experience. That experience must be inviting, engaging, and consistent if personal trainers want to make a real impact on their community and bottom line.
The “7 Secret Weapons to Sales Success” were developed through interviewing some of the most successful personal trainers in the country, capturing the most relevant concepts from over a dozen sales books, and, most importantly, applying these concepts in the field with actual trainers. In this session from the 2015 NSCA Personal Trainers Conference, Robert Lewis Jr. empowers fitness professionals to take their career to new heights.
Personal trainersOrganization and AdministrationProfessional Development
Hear from iconic strength and conditioning coach Tommy Moffitt as he debriefs on important lessons learned over a 34-year collegiate coaching career. Moffitt shares his perspective on the importance of training weightlifting movements, with NSCA Coaching and Sport Science Program Manager, Eric McMahon, and how these methods became an important element of “LSU Way” over an impressive two decades at the University. Topics include the development of young coaches, advice for landing an internship, and shared challenges we face in the strength and conditioning profession. In addition, Moffitt shares a new project he is currently working, the “Moffitt Method”, a new strength and conditioning and education service founded in 2022.
Reach out to Tommy on Instagram: @tommymoffitt, Twitter: @TommyMoffitt, or by email at tommymoffitt5@gmail.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs
This article provides practical guidelines for performing a running analysis in order to potentially attract more clients who are interested in improving their running performance.
Personal trainersTesting and EvaluationClient Consultation|AssessmentProfessional Development
In this session from the 2015 NSCA National Conference, Charlie Weingroff discusses interventions based on the core foundations of movement, output, readiness, and sensory systems. Interventions are presented as an intersection between medicine, fitness, and science.
Recent research has developed new ways of approaching macronutrient ratios that challenge the conventional way of thinking. This article takes a look at what is usually recommended for athletes, as well as different lower carbohydrate variations.
Acceleration is the rate of change in velocity, so this phase of sprinting is critical for changing directions as rapidly and efficiently as possible. Optimal technique for linear sprinting in the acceleration phase involves four factors that maximize stride length and frequency.