Ryan Ketchum describes the five stages of a fitness business owner’s journey as an individual transitions from a fitness professional to a fitness business owner.

Brandi Binkley, the 2015 NSCA Personal Trainer of the Year, shares her thoughts on the relationship between clients and personal trainers.

This article explains the use of structured functional fitness programs for injury prevention and enhanced job performance in fire service personnel.

This excerpt from Strength Training describes the hormone response to exercise and their functions within the human body.

In this session from the 2016 NSCA Coaches Conference, the Sports Science and Performance Manager for the Seattle Sounders Major League Soccer (MLS) team, David Tenney, discusses the “high performance model” in the American elite sports environment. Tenney delves into how this model impacts hierarchy and daily decision making, as well as the obstructions that many organizations face, how this model can help to drive decision making and optimize training strategies, and the different strategies that can help make this happen.

This article contains a sample progression to use with high call volume fire departments to help maintain mobility while building job-specific strength and avoiding a hyper-fatigued state.

This article demonstrates how strength and conditioning coaches can coach power through non-traditional weightlifting exercises that can be taught quickly, to large groups, with less extensive technique correction.

From the 2021 NSCA’s Coaches Conference, Matthew Ibrahim, Co-Owner, Director of Strength and Conditioning, and Internship Coordinator at TD Athletes Edge, discusses how to help athletes develop the skills necessary to build the brakes in the athletic development process. Other topics covered include how to create a better understanding of the transfer from training in the weight room to sport performance.

Studio owners or aspiring owners can leverage current or emerging trends to grow (or start) their business, and better understand the fitness landscape to gain a competitive advantage.

For anyone who is considering starting their own fitness business, there are a few questions that should be considered. For example, why is the studio market booming? Is it the right time for you to make the leap? To answer these questions, there are several considerations that might help in this decision-making process.