The private sector is growing, and so is the competition. With low barriers to entry and clients cycling in and out of programs, you need a strong business strategy to stand out and build staying power. Gini Grimsley draws on her experience across commercial fitness and National Strength and Conditioning Association (NSCA) leadership to address top questions coaches are asking: Where is the smartest place to start? How do you set your rates? How do you grow a client base in a new community? Grimsley distinguishes between being certified and being qualified, noting credentials open the door while applied experience takes you further. She introduces a framework for “periodizing your paycheck,” reverse-engineering income goals into a viable revenue model. Grimsley also outlines how to integrate into established communities and balance hybrid in-person and online coaching. If you are exploring the private sector or refining your approach, gain practical strategies to find your niche and achieve career flexibility.
Reach out to Gini on Instagram: @gdotgperiod, LinkedIn: @gini-grimsley-ms-cscs, or by email: trainwithgini@gmail.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs
Make sure your voice is represented in the profession. Join an NSCA Professional Development Group (PDG) to influence the resources and decisions that impact your segment of the field
While no recruitment process will ever be perfect, it is time to address the “legal defensibility” of physical employment standards as the primary consideration in developing recruitment guidelines that are concurrently designed to increase workplace diversity.
This PTQ article discusses a Mini Quality System (MQS), an ISO 9001-inspired framework designed to help small and growing fitness centers establish better operational control. Visit NSCA online to read more on fitness management.
Personal trainersOrganization and AdministrationClient Consultation|AssessmentLegal IssuesProfessional Development
The purpose of this article is to briefly identify the expectation dynamic for strength and conditioning practitioners and to provide a practical mode for operational thought.
Due to the high contact and intensity of football, injuries to the players are inevitable. Strength and conditioning coaches play a vital role in the athlete’s process of return to sport. This article is a detailed outline of the solutions that are involved with transitioning a football player from rehabilitation to strength and conditioning back to the field.
CoachesProgram designSafetyBasic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease
This article discusses the potential benefits of exercise for helping reduce depression in tactical populations.
TSAC FacilitatorsExercise ScienceNutritionClient Consultation|AssessmentSafetyLegal IssuesBasic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease
Should personal trainers include the crunch exercise in an exercise program? The answer should always be, “it depends;” however, arriving at the best answer requires a process.
This article provides essential guidelines for athletes beginning a strength and conditioning program that ensures safety and productivity of the training sessions.
The playing field has changed in collegiate athletics, but Kaz Kazadi knows the keys to longevity. Get to know the Texas Christian University (TCU) Assistant Athletic Director of Football Human Performance, renowned for his ability to inspire athletes. Follow his roots from the Democratic Republic of Congo (DR Congo) to playing for the National Football League (NFL) Los Angeles Rams — later becoming a “roaming gladiator” in the Canadian Football League (CFL) and NFL Europe to secure tenure. As a leader in the weight room, strength and conditioning was a natural transition. He recalls choosing a graduate assistantship to embody his “long money” philosophy of purpose-driven education, networking, and positivity. Kazadi compares new Name, Image, and Likeness (NIL) policies to free agency and talent acquisition versus recruiting. Additionally, he drills decision-making and delayed gratification as players transition into adulthood. He concludes with advice for creating a coaching network and career vision.
Connect with Coach Kaz by email: kaz.kazadi@tcu.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs