When William Kraemer first entered the field, strength and conditioning was, as he puts it, “primordial.” There were few standards, limited research, and little shared understanding. As one of the most influential figures in strength and conditioning, Kraemer recounts how the profession grew from humble beginnings into a science-driven discipline. That history still holds weight for coaches today. He explains why coaches are often drawn to new ideas, but progress comes from building on proven principles. Workout logs are central to his approach, and he notes how analyzing training over time can improve decision-making. He also emphasizes alignment across the performance ladder to support innovation and athlete development. As the Senior Advisor for Sports Performance and Sports Science at The Ohio State University, he shares his perspective on where the field is headed next. Apply his wisdom to stay grounded in solid principles, evaluate training with greater precision, and better serve your athletes. Reach out to Dr. Kraemer by email: Kraemer.44@osu.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs

Dave Terry, Associate Director of Sports Performance at Georgetown University, talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his time at Georgetown and the value of mentorship. Topics under discussion include building the intern program, creating relationships with the athletes, and different ways to think creatively, learn, and grow as a strength coach. Find Dave on Instagram: @daveterry16

You don’t have to love the weight room, but you can’t last without it. Champ Bailey, a National Football League (NFL) Hall of Famer, admits he never enjoyed lifting, but says respecting the work gave him the edge to sustain 15 seasons at the highest level. Hear how his preparation evolved from traditional lifts to readiness routines — core, mobility, warm-ups, and recovery — that kept him fresh through the NFL grind. Bailey emphasizes that strength and conditioning coaches are undervalued leaders who “see you at all levels,” guide comebacks, and build buy-in with simple numbers. He recalls how a failed conditioning test led to one of his best seasons, and how weight room leadership left no cracks to ensure buy-in from everyone. Bailey continues his impact through the Positive Athlete initiative, using sport as a platform for growth. Gain practical ways to tailor training by role, earn athlete respect, and build a winning culture. Connect with Champ via email at: ChampBailey@positiveathlete.org | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Answer the call to give back and lead the profession. Applications for the NSCA and NSCA Foundation Boards of Directors are now open, with more volunteer positions available October 1. See if you qualify and apply at NSCA.com/Volunteer.

Mike Minnis, Director of Performance Nutrition and Assistant Strength and Conditioning Coach for the Philadelphia Eagles National Football League (NFL) team, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, and guest co-host Jon Jost, a 27-year veteran collegiate strength and conditioning coach and Gatorade’s Team Sports Manager. This Gatorade Performance Partner Special Episode, highlights “The Power of Mentorship” and the importance of building quality relationships as the foundation of meaningful mentor and mentee experiences. Find Mike on LinkedIn: Mike Minnis, Twitter: @MMinnis89, or Instagram: @MMinnis89 |Find Jon via email: jonathan.jost@pepsico.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Learn from a coach who took his career from working with Winter Olympic and professional sport athletes to success in the private sector. In this episode, Bret Kelly of Exos and formerly United States Ski and Snowboard, shares about his journey and the need for coaches to remain versatile in growing their professional skills in the field. Tune in as Kelly connects with Eric McMahon, the NSCA Coaching and Sport Science Program Manager, on seeking out opportunities to work in niche Olympic sports, the growing uses of performance technology, and the value of building a strong support staff. Find Bret on Instagram: @bk_strengthcoach and on Twitter: @bret_kelly_ | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Gatorade Team Sports Manager, Jon Jost, to share stories and lessons from an over four-decade collegiate coaching career. This Gatorade Performance Partner collaboration episode of the NSCA Coaching Podcast emphasizes the vital role of the strength and conditioning coach as a team builder, leadership developer, and master motivator for student-athletes. Coach Madden takes us on his journey from the early days of being a strength and conditioning coach to today, discussing some major influencers in the profession and training principles that support long-term career success in college athletics. Listen in and be better equipped to face the challenges we experience in our jobs as coaches. You can reach Coach Madden by email at jmaddog59@gmail.com| Email Jon at: jonathan.jost@pepsico.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs To learn more and join the Gatorade Performance Partner Community, visit GatoradePerformancePartner.com.

Marquis Johnson, Assistant Strength and Conditioning Coach with the Minnesota Vikings National Football League (NFL) team, and Bryan Doo, former Head Strength and Conditioning Coach of the Boston Celtics National Basketball Association (NBA) team and owner of Optimal Fitness, join as guests with the NSCA Coaching and Sport Science Program Manager, Eric McMahon. Also returning for this Gatorade Performance Partner collaboration episode is guest co-host Jon Jost, a 27-year veteran college strength and conditioning coach and the Team Sports Manager for Gatorade. Join this fun group of strength and conditioning coaches from across the industry as they discuss what it means to be successful, as well as how they are reshaping the different career paths within the field. Connect with Marquis on Instagram: @quis_fit | Reach Bryan on Instagram: @bdoostrength or Twitter: @bdoo22 | Email Jon at: jonathan.jost@pepsico.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs To learn more and join the Gatorade Performance Partner Community, visit GatoradePerformancePartner.com.

Learn about middle school and high school strength and conditioning from 2022 NSCA Coaches Conference presenter Elton Crochran. Coach “Croc” shares his story about transitioning from collegiate strength and conditioning to his work as the Strength and Conditioning Coordinator at Randolph Field School District in San Antonio, TX. Crochran is currently the Head Strength and Conditioning Coach at Veterans Memorial High School. He talks about his hands-on coaching session from Coaches Conference, as well as developmental milestones across key stages of long-term athlete development. Find “Coach Croc” on Instagram: @ecrock2 or Twitter: @TheCrocShow| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Contracted Human Performance and Optimization Coach of 2nd Ranger Battalion, 75th Ranger Regimen Jeff Carroll talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his start in the field of strength and conditioning and his transition from professional athletes to a tactical population and setting. Topics under discussion include: Carroll’s career path, coaching professional athletes, transitioning to tactical strength and conditioning, and the future of tactical strength and conditioning.