When William Kraemer first entered the field, strength and conditioning was, as he puts it, “primordial.” There were few standards, limited research, and little shared understanding. As one of the most influential figures in strength and conditioning, Kraemer recounts how the profession grew from humble beginnings into a science-driven discipline. That history still holds weight for coaches today. He explains why coaches are often drawn to new ideas, but progress comes from building on proven principles. Workout logs are central to his approach, and he notes how analyzing training over time can improve decision-making. He also emphasizes alignment across the performance ladder to support innovation and athlete development. As the Senior Advisor for Sports Performance and Sports Science at The Ohio State University, he shares his perspective on where the field is headed next. Apply his wisdom to stay grounded in solid principles, evaluate training with greater precision, and better serve your athletes. Reach out to Dr. Kraemer by email: Kraemer.44@osu.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs

Learn about the pros and cons of popular diets, and how each diet will impact the training of your clients. In this session from the 2016 NSCA National Conference, sports nutritionist, Marie Spano explains the key factors that determine dieting success, and shares resources to help your clients decide which approach is best for them.

CC 2022

This NSCA Coach article outlines the best practices for Achilles recovery in soccer. Visit NSCA online to read more on athletic performance and sports recovery.

Learn optimal plyometric setup, execution, and landing mechanics to maximize power output and to best prepare the joint structures to tolerate greater stresses later in training. In this session from the NSCA’s 2016 TSAC Annual Training, Loren Landow explains progressions based on competency and ability, from low-amplitude, bilateral jumps to single-leg deceleration drills.

At the end of the day, remember one thing: it is all about the member/client experience. Provide your clients with the best member experience and they will stay and continue to pay.

Learn about Loren Landow’s philosophy-based system of multidirectional training and explore how to best integrate multidirectional training to straight-line speed performance through a full progression of bilateral and unilateral exercises. In this session from the NSCA’s 2017 National Conference, Landow addresses the factors that influence agility with special attention to the feet and hips

Evidence-Based Program Design for Durability and Performance

Bridge the Gap Lecture: A Different Look at Core Training: The Backside

Even the best programs need to demonstrate their value in order to be supported by upper management, supervisors, and employees. In this session from the 2015 TSAC Annual Training, Gaëtan Girard provides arguments and tools that can help build a case for a tactical fitness program within an organization.