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Fitness Marketing Foundations—The Basics and How to Implement Them Effectively
August 26, 2019by David Crump, NSCA-CPT, RCPT*D
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainers Professional Development
Effects of Exercise on Diseases and Disorders—Part 2: Exercise and the Brain
June 4, 2018by Carmine Grieco, PhD, CSCS, and Mike Reeder DO
Exercise is an underutilized therapy for the treatment of cognitive diseases such as Alzheimer’s disease and depression. While exercise shows more promise for the prevention, rather than the treatment, of Alzheimer’s disease, exercise therapy compares favorably to the most common treatments of depression (psychotherapy and antidepressants).
Personal trainers Exercise Science Basic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease
Heart Rate Variability Useful in Monitoring Fitness and Training Responses in Tactical Athletes
April 24, 2018by Kimberly Allen, CSCS, TSAC-F and Robert L. Herron, CSCS,*D
HRV is thought to provide objective insight into understanding fatigue, “trainability,” and “readiness” to perform in athletic populations. Evolving access to HRV data may enhance the understanding of individualized fitness and training responses in tactical athletes.
TSAC Facilitators Program design Basic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease
Fri1700Rawcliffe
October 4, 2018by Scott Rawcliffe
How To Use Video on Social Media to Grow Your Fitness Brand
Personal trainers
How to Design and Implement a Legally Defensible Tactical Fitness Test
May 7, 2018by Brent Alvar, PhD, CSCS,*D, RSCC*D, FACSM, FNSCA, Mark Abel, PhD, CSCS,*D, TSAC-F,*D, Thor Eells, TSAC-F, and Bradley J. Warr, MPAS, PhD, CSCS
This session from the NSCA’s 2015 TSAC Annual Training provide examples of how different agencies (i.e., fire, military, and police) have implemented legally defensible fitness tests. Previous experiences will be shared as well as general recommendations on how to implement a scientifically-based testing battery.
TSAC Facilitators Program design Testing and Evaluation Client Consultation|Assessment Legal Issues
Wildland Firefighter Job Task Analysis and Implications for Firefighters
August 17, 2018by Katie Sell, PhD, CSCS*D, TSAC-F
In this lecture from the NSCA's 2014 TSAC Conference, Katie Sell talks about the unique demands and skills required of wildland firefighters. Because wildland firefighters are involved in many different disciplines, Katie stresses the importance of fitness for not only job performance, but survival.
TSAC Facilitators Program design Testing and Evaluation
Integrated Perspectives on Tactical Preparation—Adding Mental Skill Training to Physical Fitness during Police Training Scenarios
January 15, 2019by Stacy L Gnacinski, MS, CSCS, and Ken Brock
This article shares various options for integrating mental skills training into existing strength and conditioning programs. Such simultaneous, dual-training approaches may better prepare officers for the realities of occupational performance.
TSAC Facilitators Program design
fri1300bjornaraa
September 19, 2019by Jaynie Bjornaraa, PhD, MPH, PT, CSCS,*D, CSPS,*D
NATCON22
Personal trainers TSAC Facilitators Coaches
Top Ways to Drive Traffic to a Fitness Business
April 10, 2018by Josh Leve
For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
Personal trainers Organization and Administration
Management of Musculoskeletal Injuries—A Review for Fitness Professionals
April 13, 2018by Scott W. Cheatham, DPT, PhD, ATC, CSCS, NSCA-CPT
Because a client’s functional abilities will change in each of the tissue healing phases, the fitness professional must understand the time it takes to heal and the science behind each phase in order to prescribe safe exercises for clients in those phases.
Personal trainers Program design Basic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease
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