Mike Snowden, University of Alabama Men’s Basketball Strength Coach, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about having a genuine relationship with head sport coaches. Topics under discussion include building players into the program, creating buy-in, and embracing new and unique career opportunities. Find Mike on Instagram: @mike__snowden or Twitter: @Mike__Snowden | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

The goal of this article is to help strength and conditioning professionals properly educate clients on how protein can go a long way in assisting them in achieving their health and fitness goals.

This article describes how introduction of evidence-based practices requires today’s fitness professional to raise the bar of his or her education and analytical experience by actively and consistently using techniques of research in order to perform their job as a fitness professional.

In this career series article, developing personal training skills to train special populations is discussed; it includes starting out as a novice through the expert level.

This article provides a sample six-week lumbo-pelvic hip complex strengthening program with the intended goal of improving vertical jumping ability and landing mechanics without the addition of plyometric or jumping/landing drills.

By following the guidelines of the American Dietetic Association, a vegan or whole food, plant-based diet can be a viable option for athletes as well as non-athletes to maintain health, support athletic performance, and positively impact the environment.

Learn practical drills, exercises, and how to properly implement conditioning protocols into a team setting. Ron McKeefery explains the scientific rational behind anaerobic and aerobic conditioning methods and how to use a systematic approach to build a successful conditioning program. In this session from the NSCA’s 2018 Coaches Conference, McKeefery also provides examples of fun, safe, and effective routines.

Sheri Walters’ journey to Director of Sports Medicine at Texas A&M University reflects a career defined by innovation, collaboration, and comprehensive integration. Walters discusses the "arms race" in collegiate athletics and how Texas A&M shatters silos through unit alignment and being intentionally present. Drawing from her EXOS experience, she highlights the impact of integrating sports medicine with strength and conditioning. Walters employs research-based cross-body training to maintain strength, prioritizing long-term rehabilitation over limb symmetry index testing. She explains how her Certified Strength and Conditioning Specialist® (CSCS®) and Certified Performance and Sport Scientist® (CPSS®) credentials enable her to elevate rehabilitation and speak the language of sport performance professionals. Walters underscores the importance of getting student-athletes back to team strength and conditioning as soon as tissues can tolerate it to promote physiological and psychological healing. She also shares how strength and conditioning coaches can optimize return to performance and reduce reinjury risk. Email Sheri at swalters@athletics.tamu.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Catch Sheri’s session on bridging the gap in the collegiate setting LIVE at the 2025 NSCA Coaches Conference! Register to watch online at NSCA.com/Coaches. Fascinated by the intersection between strength and conditioning and sports medicine? Join other professionals in the Sports Medicine/Rehabilitation Specialist Interest Group (SIG) to discover more resources and engage in discussion.

CC2023

This PTQ article discusses a Mini Quality System (MQS), an ISO 9001-inspired framework designed to help small and growing fitness centers establish better operational control. Visit NSCA online to read more on fitness management.