For anyone who is considering starting their own fitness business, there are a few questions that should be considered. For example, why is the studio market booming? Is it the right time for you to make the leap? To answer these questions, there are several considerations that might help in this decision-making process.
Learn how to evaluate the performance model of non-traditional, freestyle sports, and subsequently design the preparation framework that will positively influence performance. In this session from the NSCA’s 2017 National Conference, Jeremy Sheppard explains how to provide an effective training environment that is embraced by the athletes, as well as the mindset of athletes who are rule makers and rule breakers, not rule followers.
CoachesProgram designOrganization and Administration
As Director of Sport Science at the University of Nevada, Las Vegas (UNLV), Heather Farmer spearheads comprehensive integration efforts. This includes ensuring every stakeholder, from sport performance staff to academic advisors, has a seat at the table. Farmer also outlines developing an internship and graduate assistantship program to meet staffing needs and offer opportunities for practical experience. She recounts how leveraging relationships — not data — has been her key to scalability. Additionally, Farmer recognizes that to make an impact, she must meet athletes and sport coaches where they are, which she uncovers through “highlights” and “hurdles.” She suggests that sport scientists with strength and conditioning backgrounds, like herself, are uniquely equipped to excel due to their communication skills. Farmer and McMahon also discuss avoiding “analysis paralysis” and how to incorporate data to elevate the student-athlete experience — an unignorable factor as athletes bring an element of “self” in the age of name, image and likeness (NIL).
Reach out to Heather by email at: heather.farmer@unlv.edu | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs
In the final stage of the gym opening process everything starts to feel very real. Once a location has been chosen, the next steps are to negotiate and sign a lease, create an opening timeline, and plan the grand opening event for the facility.
Personal trainersOrganization and AdministrationProfessional Development
Before implementing an agility training program, baseline measures of change of direction ability should be assessed. This article presents norms for three tests that can be used to assess change of direction ability.
This consensus statement provides specific conditioning recommendations with the intent of ending conditioning-related morbidity and deaths of secondary school athletes. Most deaths in sports are preventable; our charge is to meet this expectation.