CC 2023

At the end of the day, remember one thing: it is all about the member/client experience. Provide your clients with the best member experience and they will stay and continue to pay.

Learn about a framework for analyzing how knowledge is created through “coach talk discourses,” and how those discourses guide coaches’ thoughts, feelings, and practices. This article critiques the coach talk discourse of “buy-in” in order to provide strength and conditioning coaches with other ways to think about and understand coaching.

Unlocking Rotational Power

By understanding the means by which athletes encounter risk, strength and conditioning professionals can integrate exercise programs that may offset one of the steps toward injuries.

In this session from the 2016 NSCA Coaches Conference, the Sports Science and Performance Manager for the Seattle Sounders Major League Soccer (MLS) team, David Tenney, discusses the “high performance model” in the American elite sports environment. Tenney delves into how this model impacts hierarchy and daily decision making, as well as the obstructions that many organizations face, how this model can help to drive decision making and optimize training strategies, and the different strategies that can help make this happen.

Deceleration in court and field sports, such as football and soccer, is an important component of speed and agility. This book excerpt looks at how to train for effective deceleration.

Identify methods of prioritization and individualization within the training week plans to make training specific for individual athletes within the team setting. In this session from the NSCA’s 2016 National Conference, Ashley Jones explains how to design effective week plans for each of three major phases of a training year, and describes the format and content of key training areas of speed, strength, and fitness within each training phase.

In this session from the NSCA’s 2016 TSAC Annual Training, Tonya Butler-Collins identifies key sources of funding from alternative sources outside of traditional banks. This session teaches how to partner with non-profit entities for grants and identify missions, visions, and goals in order to align appropriate partners for funding.