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(2,909 found)

Why Email Marketing is Superior to Social Media

May 4, 2018by Sol Orwell

Video Members Only

If you are struggling to generate sales via social media, it might be time to look at email marketing for the best bang for your buck. In this session from the NSCA’s 2016 Personal Trainers Conference, Sol Orwell explains the differences between social media and email for marketing purposes, how email marketing works to build up buy-in and trust, and how to collect email addresses from your existing audience.

Personal trainers Organization and Administration Professional Development

Developing Successful Fitness Teams

July 17, 2021by Sam Rothschild, CSCS, NSCA-CPT

Article Members Only

Do you have a successful fitness team? The concepts described in this article are used to develop teams with personal trainers who are happy and have bought into winning cultures.

Personal trainers Professional Development

Bridge: Client-Trainer Dynamic, with Brandi Binkley

May 4, 2018by Brandi Binkley, MS

Video

Brandi Binkley, the 2015 NSCA Personal Trainer of the Year, shares her thoughts on the relationship between clients and personal trainers.

Personal trainers Organization and Administration Professional Development

The 5 Stages of a Fitness Business Owner’s Journey

February 18, 2019by Ryan Ketchum

Article Members Only

Ryan Ketchum describes the five stages of a fitness business owner’s journey as an individual transitions from a fitness professional to a fitness business owner.

Personal trainers Organization and Administration Professional Development

Creating a High Performance Model in U.S. Elite Sport

May 7, 2018by David Tenney, MS, CSCS

Video Members Only

In this session from the 2016 NSCA Coaches Conference, the Sports Science and Performance Manager for the Seattle Sounders Major League Soccer (MLS) team, David Tenney, discusses the “high performance model” in the American elite sports environment. Tenney delves into how this model impacts hierarchy and daily decision making, as well as the obstructions that many organizations face, how this model can help to drive decision making and optimize training strategies, and the different strategies that can help make this happen.

Coaches Program design Professional Development

Include Closed-Chain and Open-Chained Core Exercises

December 28, 2020by Developing the Core

Article

This excerpt from Developing the Core briefly defines closed- and open-chain exercises and their respective roles in training.

Personal trainers TSAC Facilitators Coaches Exercise Science Program design

The FMS™ Trunk Stability Push-Up – Breathing and Corrective Exercise Considerations

July 18, 2025by Grayson Elmore, PhD, ATC, CSCS

Article Members Only

This Personal Trainers Quarterly article examines a client's ability to maintain pelvic and trunk stability during a dynamic fitness screening. Visit NSCA online to read more on corrective exercises, health, and fitness.

Personal trainers Exercise Science Program design Organization and Administration Testing and Evaluation Client Consultation|Assessment Basic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease Professional Development

From the Lab to the Weight Room: How to Bring the Cutting-Edge Science into Your Programs

August 27, 2018by Bryan Mann, PhD, CSCS,*D, TSAC-F,*D, RSCC*D, FNSCA

Video Members Only

In this session from the NSCA’s 2018 Coaches Conference, Bryan Mann discusses the latest research presentations from the NSCA National Conference that have immediate implications for the strength and conditioning coach.

Coaches Exercise Science Program design

Muscle Mass Preservation in Middle-Aged Women – Strategies for Personal Trainers

July 2, 2025by Amanda Poulin, MS, RDN, LD, CDCES, NSCA-CPT, and Bridget Melton, EdD, CSCS,*D, TSAC-F,*D

Article Members Only

This article in PTQ 11.4 shares the latest fitness news to provide personal trainers with strategies for perimenopausal clients. Visit NSCA online to read articles on exercise science and fitness.

Personal trainers Exercise Science Nutrition Program design Testing and Evaluation Client Consultation|Assessment Basic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease
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