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(1,558 found)

Developing Your Simple Personal Training Marketing Plan

June 22, 2018by Ryan Ketchum

Article Members Only

There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.

Personal trainers Organization and Administration Professional Development

Independent Contractor Versus Employee—Are You Reporting Accordingly?

April 11, 2018by Robert C. Linkul, MS, CSCS,*D, NSCA-CPT,*D, RCPT*D, FNSCA

Article Members Only

Little information is available for personal trainers in regards to differentiating the requirements and responsibilities of working as an employee or an independent contractor. Personal trainers and gym owners would benefit from understanding professional guidelines, details, and general knowledge of these two options.

Personal trainers Organization and Administration

Exercise Choice: A New Approach to Speed Up and Optimize Exercise Selection

August 27, 2018by DR Andrew J. Galpin, PhD, CSCS,*D, NSCA-CPT,*D, FNSCA

Video

In this session from the NSCA’s 2017 Personal Trainers Conference, Andy Galpin teaches a unique approach to exercise selection that reduces programming time while allowing the selection to be individualized based on client needs.

Personal trainers Coaches Program design

Bridging the Gap between Personal Training and Physical Therapy

March 13, 2019by Jenna Werking, CSCS, CSPS

Article Members Only

The purpose of this article is to define the roles of personal trainers and physical therapists and to learn how their combined expertise can influence long-term physical health improvements for their clients.

Personal trainers Program design Testing and Evaluation Client Consultation|Assessment Basic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease

A SWOT Analysis of the Scope of Practice for Personal Trainers

April 6, 2018by Dan Mikeska

Article Members Only

Optimize quality of care and mitigate potential litigation in your personal training practice through a clear understanding of the strengths, weaknesses, opportunities, and threats (SWOT) of personal training.

Personal trainers Program design

The Sales Presentation—An In-Depth Look and Building a Customized System for Success

December 31, 2018by David Crump, NSCA-CPT

Article

Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.

Personal trainers Professional Development

Tactical Peer Fitness Practical Application Workshop

October 14, 2022by Hannah Ramirez, Madeline Kuciapinski, CSCS, Richard Cleveland, and Bridget Ann Frugoli Melton, EdD, CSCS,*D, TSAC-F,*D

Article Members Only

The purpose of this case study was to assess a one-day peer fitness leaders workshop for firefighters and law enforcement officers to test the feasibility of creating a “Train the Trainer” program, which could be implemented for continued intervention.

TSAC Facilitators Program design Professional Development

Avoiding Liability as a Fitness Professional

April 10, 2018by Lemar Moore

Article Members Only

Unfortunately, injuries do occur during exercise, and the legal implications that follow them can be quite significant. Taking small, reasonable precautions at the onset of a new personal trainer-client relationship can stave off significant problems down the road.

Personal trainers Organization and Administration Legal Issues

Long-Term Athletic Development (LTAD) for the Personal Trainer: A Three-Part Series – Part Three: Accountability - How Do Personal Trainers Measure Success?

May 2, 2025by Rick Howard, DSc, CSCS,*D, RSCC*E, FNSCA

Article Members Only

This article discusses utilizing long term athletic development (LTAD) as a framework for accountability and explores the benefits personal trainers can use to measure success.

Personal trainers Exercise Science Program design Organization and Administration Testing and Evaluation Client Consultation|Assessment

Semi-Private Training – An Ideal Model for Small Studios and Productive Trainers

March 25, 2019by David Crump, NSCA-CPT

Article Members Only

David Crump describes how semi-private training can be an effective model for some studio and small gym owners to continue to grow their business and reach individuals.

Personal trainers Organization and Administration Professional Development
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