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(3,213 found)

The Experience Is Just as Important as the Results—Building a Successful Fitness Business Beyond Exercise

April 9, 2018by David Crump

Article Members Only

To build a successful business and reputation, personal trainers must do more than get their clients physical results; they must also create a positive experience. That experience must be inviting, engaging, and consistent if personal trainers want to make a real impact on their community and bottom line.

Personal trainers Professional Development

Fitness Marketing Foundations—The Basics and How to Implement Them Effectively

August 26, 2019by David Crump, NSCA-CPT, RCPT*D

Article Members Only

This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

Personal trainers Professional Development

SAT1300GILLINGHAM

September 19, 2019by Brad Gillingham, CSCS

Video

CC22

Personal trainers TSAC Facilitators Coaches

The Squat—How it Improves Athletic Performance

May 9, 2018by Matthew Wenning, MS

Video

Renowned powerlifter, Matt Wenning demonstrates proper form, volume, and muscles required to squat optimally in this session from the 2016 NSCA National Conference. The video includes coaching cues to help you teach squat technique to your athletes.

Coaches Exercise Technique Program design

Attenuating Delayed Onset Muscle Soreness in Untrained Individuals

April 10, 2018by Michael Matthew Randone, MS, CSCS

Article Members Only

The purpose of this article is to compare and contrast popular methods used to reduce muscle soreness. The article looks at caffeine, cold water therapy, BCAAs and aerobic exercise and briefly examines their efficacy in treating DOMS.

Personal trainers Exercise Science Exercise Technique Program design Basic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease

Fri1700Elmasri

May 14, 2018 - May 13, 2025by Khaled Elmasri

Video

Show Up and Serve: How to Communicate, Connect, and Captivate Your Way to a “Yes”

Personal trainers

Building and Growing an Efficient and Scalable Online Training Biz

May 7, 2018by Jonathan Goodman, CSCS

Video Members Only

Jonathan Goodman—the creator of the largest collaborative blog for personal trainers—explains why online personal training is so popular today, and how to use online training to grow your business and generate more freedom as a personal trainer. Originally seen as a session at the NSCA 2015 Personal Trainers Conference.

Personal trainers Coaches Organization and Administration Professional Development

The Prevalence of Muscle Dysmorphia in Adolescents and What to Look For

April 11, 2018by Nicholas Maruca, CSCS

Article Members Only

This article discusses what muscle dysmorphia is, the ways in which adolescents can fall victim to it, and how to intervene when body image becomes distorted.

Personal trainers Program design Basic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease

How to Promote and Sell Multiple Personal Training Options with Layered Pricing

April 10, 2018by Douglas O. Sheppard, NSCA-CPT,*D

Article Members Only

One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.

Personal trainers Organization and Administration

Development of Muscle Mass: How Much is Optimum for Performance?

September 3, 2019by Yann Le Meur

Article

This infographic highlights differences between hypertrophic gains and neural adaptations for optimal athletic performance.

Personal trainers TSAC Facilitators Coaches Program design
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