Brian Buck, Director of Sports at Sparta Science, talks to the NSCA Coaching Program Manager, Eric McMahon, about the new roles that data and technology are playing in the weight room. Topics under discussion include what young coaches should know getting into the field of strength and conditioning and the importance of building relationships and developing people. Find Brian on Twitter: @brianbuck6 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Adam Ross, Chair of and an Assistant Professor within the Kinesiology Department at Dallas Baptist University, talks to the NSCA Coaching Program Manager, Eric McMahon, about his unique dual role of strength coach and professor at the university. Topics under discussion include the NSCA Special Interest Groups (SIGs), building trust with athletes and students, and how his mentors and children have shaped his perspective of the field. Find Adam on Facebook: NSCA Baseball SIG or via Email: adamr@dbu.edu| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

In this episode, we hear from 40-year veteran strength and conditioning coach, Rock Gullickson. Rock shares his path from collegiate strength and conditioning to the National Football League (NFL), including how weight room conversations have changed over the years as well as his thoughts on growth in the field today. Listen in to hear Rock connect with NSCA Coaching and Sport Science Program Manager, Eric McMahon, on lessons and insights for an impactful coaching career. Connect with Rock via email at Rock-Ter79@hotmail.com| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Roger Marandino, Director of Research at Catapult, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his experiences as a strength coach at the youth, collegiate, and National Football League (NFL) level. Topics under discussion include the struggles he faced as a young coach, his advice for making a big impact on a small budget, interviewing skills, and the new opportunities arising in the strength and conditioning profession.

Connor Agnew, Director of Basketball Performance at Appalachian State University, and Scott Caulfield, Director of Strength and Conditioning at Norwich University, joins the NSCA Coaching and Sport Science Program Manager, Eric McMahon on this Gatorade Performance Partner Special Episode, highlighting “The Importance of Mentorship and Mental Health” in strength and conditioning. The discussion emphasizes the need for coaches to cope with adversity and rely on trusted mentors along their professional journey. Connect with Connor on Instagram: @strengthcoachconnor or Twitter: @CoachConnorSC | Connect with Scott on Instagram: @coachcaulfield or Twitter: @scottcaulfield | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs | To learn more and join the Gatorade Performance Partner Community, visit GatoradePerformancePartner.com. Find additional NSCA resources in the areas of mentorship and mental health, you can stream the NSCA Coaching Podcast and select conference sessions on NSCA.tv.

Brett Bartholomew, keynote speaker, performance coach and consultant, best-selling author, and Founder of Art of Coaching™, talks to the NSCA Coaching Program Manager, Eric McMahon, about the importance of communication as a foundation of coaching, understanding the messy realities of leadership, and how reflection can help the profession grow. Find Brett on Instagram: @coach_brettb or Twitter: @Coach_BrettB | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Eric McMahon, Assistant MLB Strength and Conditioning Coach for the Texas Rangers Major League Baseball (MLB) team, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his path to becoming an assistant strength and conditioning coach in MLB. Topics under discussion include utilizing the NSCA in helping his career development, velocity-based training, and managing a wide range of player profiles in the MLB. Find Eric McMahon on Twitter: @EricMcMahonCSCS or @rangerstrength and on Instagram: @rangerstrength | Find Scott on Instagram: @coachcaulfield

Andy Stocks, Assistant Strength and Conditioning Coach at Augustana University and recently named NSCA Assistant Strength and Conditioning Coach of the Year, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about persevering as a young coach in a tough career field. Topics under discussion include how his weightlifting and powerlifting background help him program for student-athletes and what he envisions his future as a head coach might look like someday. Find Andy on Instagram: @stocksthestrengthcoach or @augiestrength and Twitter: @augiestrength | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

The variables of an NBA season constantly change, which requires strength and conditioning coaches to adjust accordingly. The success of a program is often influenced by the coach’s ability to combine strength and conditioning principles with common sense and the ability to adjust to the schedule.

When William Kraemer first entered the field, strength and conditioning was, as he puts it, “primordial.” There were few standards, limited research, and little shared understanding. As one of the most influential figures in strength and conditioning, Kraemer recounts how the profession grew from humble beginnings into a science-driven discipline. That history still holds weight for coaches today. He explains why coaches are often drawn to new ideas, but progress comes from building on proven principles. Workout logs are central to his approach, and he notes how analyzing training over time can improve decision-making. He also emphasizes alignment across the performance ladder to support innovation and athlete development. As the Senior Advisor for Sports Performance and Sports Science at The Ohio State University, he shares his perspective on where the field is headed next. Apply his wisdom to stay grounded in solid principles, evaluate training with greater precision, and better serve your athletes. Reach out to Dr. Kraemer by email: Kraemer.44@osu.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs