Ryan Ketchum describes the five stages of a fitness business owner’s journey as an individual transitions from a fitness professional to a fitness business owner.

This column outlines a combat readiness framework that integrates physical conditioning to strengthen cognitive performance. Visit NSCA online to learn more about tactical training and mental health.

Phil Kaplan spoke at the NSCAs 2012 Personal Trainer Conference about how personal trainers can really be the link between fitness and medicine.

From Nothing to Nike — Climbing the Ladder in the Fitness Training Industry

Dr. Lorena Torres Ronda, co-editor of the new NSCA’s Essentials of Sport Science textbook, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about creating the textbook and how the Certified Performance and Sport Scientist® (CPSS®) certification will benefit the field. Topics under discussion include the use of technology in sport and the specific role that strength coaches play in supporting better performance and recovery decisions. Find Dr. Lorena Torres Ronda on Twitter: @lorenatorres07 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Hear from the widely-respected, Rob Glass, Assistant AD for Athletic Performance at Oklahoma State University (OSU), an influential figure in the success of the OSU and University of Florida athletics programs over his four decades in the strength and conditioning profession. Coach Glass connects with the NSCA Coaching and Sport Science Program Manager, Eric McMahon, on the importance of professionalism among strength and conditioning coaches, and specific qualities he looks for in strength and conditioning coaches joining the OSU staff. This episode highlights the importance of history and experience in developing effective training programs for your coaching environment, and how the student-athletes of today benefit more from our improved coaching practices. Don’t miss this opportunity to hear impactful lessons of character and leadership that can help push your career forward. You can connect with Coach Glass by email at rob.glass@okstate.edu| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Join Sgt. Ron Sheppard as he talks about physical fitness from the specialized tactical perspective - in this case, the Colorado Springs Police Department SWAT team. With more than 20 years experience, Sgt. Sheppard provides the operators' view of fitness and training.

How To Use Video on Social Media to Grow Your Fitness Brand

Thomas Plummer

Josh Leve, Co-Founder and President of the Association of Fitness Studios, discusses the current trends in the fitness studio industry in this session from the 2016 NSCA Personal Trainers Conference. Also covered is why personalization is the key to success, and insights into what is working and what is not.